Description:
The original Coca Cola Happiness Factory spot begins with live action footage of a man putting money into a Coke vending machine slot. The camera follows the coin as it rolls down a chute, down the side of a mountain and disappears into a waterfall. We are now in the magical animated world of the ‘Happiness Factory’. Large flying creatures with rotating blades carry an empty bottle to be filled by a tube suspended from the sky. Small fluffy creatures with large lips kiss the full bottle with great affection before the iconic red screw cap is catapulted and secured tightly into place. Next the bottle travels through a wintery landscape where it is cooled by snowmen and icicles and then dropped through a hole in the ice. Finally the bottle makes its way through a hero’s parade, serenaded by marching bands and fireworks before it is rolled out into the vending machine chute. The ‘Happiness Factory’ stories from the Coca Cola, Wieden+Kennedy and Psyop collective, bring much gladness and a message of positivity to our presently troubled world.
The original Coca Cola Happiness Factory spot begins with live action footage of a man putting money into a Coke vending machine slot. The camera follows the coin as it rolls down a chute, down the side of a mountain and disappears into a waterfall. We are now in the magical animated world of the ‘Happiness Factory’. Large flying creatures with rotating blades carry an empty bottle to be filled by a tube suspended from the sky. Small fluffy creatures with large lips kiss the full bottle with great affection before the iconic red screw cap is catapulted and secured tightly into place. Next the bottle travels through a wintery landscape where it is cooled by snowmen and icicles and then dropped through a hole in the ice. Finally the bottle makes its way through a hero’s parade, serenaded by marching bands and fireworks before it is rolled out into the vending machine chute. The ‘Happiness Factory’ stories from the Coca Cola, Wieden+Kennedy and Psyop collective, bring much gladness and a message of positivity to our presently troubled world.
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